Stud.Luft will come soon
School group assignment. Stud.Luft is a semi yearly 3 day event for the danish Air Force, where young people can try to be in the Air Force for a weekend. The brief was to create a new identity that would appeal to young people, and create a campaign to get more to attend the event. The Campaign we came up with says: "the Pilot is indispensable, you could be that too" Stressing that you could be both a Pilot and indispensable. Every poster highlight a special career in the Air Force, with a little text explaining the content of the career.

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